Marketing at the Edge

Navigating the Future of Marketing, AI and Technology

Welcome to Marketing at the Edge

Technology isn’t static—it’s a living, breathing organism, constantly evolving, adapting, and redefining how we connect, communicate, and compete. In this ever-shifting landscape, marketing can’t afford to stand still. It must evolve just as rapidly, embracing new tools, new thinking, and new strategies to stay relevant and drive impact.

Marketing at the Edge exists at the intersection of innovation and execution. Here, we explore how marketing must adapt to the pace of technological change—leveraging data, AI, and automation while staying rooted in strategic clarity and customer insight.

This isn’t about chasing trends. It’s about building marketing that evolves with purpose.

Recent Posts

Jun 10, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Jun 10, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Apr 22, 2025

Discover how cloud consulting firms drive value beyond migration through strategy, optimization, and innovation.

Apr 22, 2025

Discover how cloud consulting firms drive value beyond migration through strategy, optimization, and innovation.

Apr 16, 2025

Discover how integrated marketing strategies powered a 14.5% CAGR at 2nd Watch, driving growth through alignment and data-driven tactics.

Apr 16, 2025

Discover how integrated marketing strategies powered a 14.5% CAGR at 2nd Watch, driving growth through alignment and data-driven tactics.

Jun 10, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Apr 22, 2025

Discover how cloud consulting firms drive value beyond migration through strategy, optimization, and innovation.

Marketing

Jul 1, 2015

Product marketing isn’t about pushing product—it’s about solving problems, empowering Sales, and driving GTM strategy in the age of AI and accelerated buying.

Jul 1, 2015

Product marketing isn’t about pushing product—it’s about solving problems, empowering Sales, and driving GTM strategy in the age of AI and accelerated buying.

Jun 9, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Jun 9, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Apr 16, 2025

Discover how integrated marketing strategies powered a 14.5% CAGR at 2nd Watch, driving growth through alignment and data-driven tactics.

Apr 16, 2025

Discover how integrated marketing strategies powered a 14.5% CAGR at 2nd Watch, driving growth through alignment and data-driven tactics.

Jul 1, 2015

Product marketing isn’t about pushing product—it’s about solving problems, empowering Sales, and driving GTM strategy in the age of AI and accelerated buying.

Jun 9, 2025

Best practices produce only what your competition can achieve. They don’t create competitive advantage in and of themselves. It is only through the approach of a transformative practice do you truly create competitive distinctiveness.

Technology

Mar 27, 2025

Explore the transformation of data centers from virtualization to cloud repatriation and hybrid strategies.

Mar 27, 2025

Explore the transformation of data centers from virtualization to cloud repatriation and hybrid strategies.

Jan 30, 2020

Learn key cloud security best practices to protect your infrastructure and data in 2020 and beyond.

Jan 30, 2020

Learn key cloud security best practices to protect your infrastructure and data in 2020 and beyond.

Nov 1, 2019

Understand the three essential categories to evaluate when selecting a Managed Service Provider (MSP).

Nov 1, 2019

Understand the three essential categories to evaluate when selecting a Managed Service Provider (MSP).

Mar 27, 2025

Explore the transformation of data centers from virtualization to cloud repatriation and hybrid strategies.

Jan 30, 2020

Learn key cloud security best practices to protect your infrastructure and data in 2020 and beyond.

I transform strategy and content into measurable pipeline performance—supported by data, informed by narrative, and executed with precision.

Subcribe to NewsLetter

Elliott Michael - © 2025 All Right Reserved.

I transform strategy and content into measurable pipeline performance—supported by data, informed by narrative, and executed with precision.

Subcribe to NewsLetter

Elliott Michael - © 2025 All Right Reserved.

I transform strategy and content into measurable pipeline performance—supported by data, informed by narrative, and executed with precision.

Subcribe to NewsLetter

Elliott Michael - © 2025 All Right Reserved.